MODAPRIMA: QUALITY FASHION FOR SMALL, MEDIUM AND LARGE-SCALE INTERNATIONAL DISTRIBUTORS IS SHOWCASED IN MILAN Modaprima n. 64 will be premiering ready-made men’s and women’s fashion and accessory collections created-for-large-scale-distribution for the 2009 spring-summer season and sneak-peeks of the 2008-2009 fall-winter collections from 24-26 May at the MIC_Milano Convention Center , fieramilanocity (Via Gattamelata 5). “In two and a half years of managing and organizing Modaprima, Pitti Immagine has created a great amount of expectation around this event”, states Agostino Poletto, deputy general manager. “The internationalization, scouting and segmentation of the collections, the new exhibition layouts and special features aimed at informing visitors about fashion trends and the factors affecting the market’s economy, have made Modaprima an increasingly important sector event”. Over 150 collections will be presented at the next edition by around 70 companies s
